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Google Analytics Class Online October 24, 2023 GA4 Migration Training
Google Analytics 4 Course: GA4 Configuration
$249.00
This Google Analytics 4 course is for making certain your Google Analytics account is set-up correctly to collect data from visitors to your website. In this GA4 training you learn to make certain the data you are receiving accurate is accurately being sent from your website to Google Analytics, and all data you wish to be collected is gathered for reporting. Whether you are setting-up a new GA4 account, or have already migrated migrated from Universal Analytics, this class helps you make sure sure the data you need is collected and available for reporting. This Google Analytics 4 training covers GA4 implementation and setup of Google Analytics 4. This GA4 course covers Google Analytics 4 setup along with the foundations of GA4 tracking implementation using Google Tag Manager. This is a half-day course.
GA4 Training Course - configuration: Topics Covered
This course teaches skills to enable you to accurately setup and collect data using GA4, as well as validate that data is being accurately captured. Topics covered include:
- Data Collection Changes between GA4 and UA
- Deprecated Metrics and Dimensions
- New Metrics and Dimensions
- Comparing GA4 and UA Data
- Making certain GA4 is set up correctly
- Options for GA4 tag setup
- Configuring GA4 data collection
- Testing GA4 data collection
- Using Real time reporting
- Working with GA4 debugger
- GA4 Events
- Understanding GA4 events and data structure
- Options for Creating Events in GA4
- Creating events in GA4
- Creating events in GTM
- Modifying events in GA4
- Migrating UA Events to GA4
- GA4 Enhanced Measurement Events
- Understanding GA4 Event limitations
- GA4 Event Naming and structure
- Creating Goals and Conversions in GA4
- Create GA4 Events to define Goals
- Adding GA4 Events as conversions
- Creating Filters at time of data collection
- Defining an Internal Traffic Filter
- Testing filters
- Configuring GA4 to Display Event Dimensions
- Working with Custom Dimensions in GA4
- Differences with User-scoped custom dimensions in GA4
- Creating custom Metrics in GA4
- Creating GA4 User Scoped Custom Dimension with GTM
- Custom Dimension Examples
- Configuring Google Signals for enhanced data collection
- Understanding disclosure requirements
- Ecommerce Considerations with GA4
- Creating and Using GA4 Audiences
- Working with User ID in GA4 for sites with user log-in
- GA4 Resources