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Lt. Governor attends Adobe Training Kickoff at Reebok
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American Graphics Institute kicked-off an intensive Adobe training program at the suburban Boston headquarters of Reebok yesterday. Participating in the event were Reebok president Matt O’toole as well as Massachusetts Lt. Governor Karyn Polito and Secretary of Labor Ron Walker along with management from American Graphics Institute.
American Graphics Institute delivers training for Adobe tools and design technologies, and is providing training for Reebok employees on the effective use of the latest in creative design tools. Incorporated in the training are techniques that help designers to work more efficiently and express their creativity using digital design applications.
The event started with an explanation and demonstration of design tools and processes for Lt. Governor Polito and Secretary Walker with details being provided by Reebok staff along with employees from American Graphics Institute. The technical demonstration of the design process included the use of tools such as Photoshop and Illustrator. This was followed by a formal announcement of the training program by the Lt. Governor and Labor Secretary to hundreds of the staff who gathered at the headquarters.
At the formal announcement of the training program Secretary Walker described the skills gap that exists for those who are not able to find work, and commended Reebok on their apprenticeship and training program. Lt. Governor Polito described the need to align education and training with the needs of employers in Massachusetts. She detailed efforts that she and Governor Baker are taking to make certain that state government is helping to prepare students and workers for the jobs that at companies such as Reebok. This includes creating cross-department groups within the government where leaders of labor, education, and economic development all work together to establish common goals. The training at Reebok is being funded in part through a state workforce training grant that American Graphics Institute worked with Reebok to obtain.
Lt. Governor Karyn Polito announces the Adobe training program at Reebok with the president of Reebok Matt O'toole and president of American Graphics Institute Christopher Smith.
American Graphics Institute president Christopher Smith describes the Adobe training programs at Reebok along with the president of Reebok, Lt. Governor, and Secretary of Labor.
About the author
Christopher Smith is president of American Graphics Institute. He is the co-author of Adobe Creative Cloud for Dummies and more than 10 other books on design and digital publishing. He served as publisher and editor of the Digital Classroom book series, which has sold more than one million books on topics relating to InDesign, Photoshop, Illustrator, After Effects, Premiere Pro and other Creative Cloud apps. At American Graphics Institute, he provides strategic technology consulting to marketing professionals, publishers designers, and large technology companies including Google, Apple, Microsoft, and HP. An expert on web analytics and digital marketing, he also delivers Google Analytics classes along with workshops on digital marketing topics. Christopher did his undergraduate studies the at the University of Minnesota, and then worked for Quark, Inc. prior to joining American Graphics Institute where he has worked for more than 20 years.