Adobe combines Photoshop, other programs into mega app
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Adobe combines Photoshop, other programs into mega app

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by Jennifer Smith
Adobe combines Photoshop, other programs into mega app

As a provider of Adobe training for two decades, and the authors of more than 50 books on Adobe apps, American Graphics Institute keeps a close watch on everything coming from Adobe’s research and development team. Today we’ve learned that Adobe Systems (NASDAQ: ADBE) is combining their top three applications into a single program. The new tool, to be named Adobe Mega, combines Photoshop, Illustrator, and InDesign into a single program.

In an exclusive interview, Adobe CEO Shantanu Narayen, told American Graphics Institute “We don’t want our customers to need to switch between different programs. There are simply too many apps, not just from Adobe, and it gets confusing. Our goal is to streamline Adobe so that it has only a couple of apps.”

Adobe: future is mobile

Narayen also told American Graphics Institute that their plans focus heavily on mobile for this new mega app. “Everything is mobile, so over the next few years we’ll be moving 100% of our development effort to building Adobe Mega for the mobile platforms. We’re starting with Windows Phone and BlackBerry, then we’ll eventually move to iOS and Android. Just like the Mac was an underdog when we first launched Photoshop, Windows Phone and BlackBerry are in the same position now. But with apps like Adobe Mega, these will become the go-to devices for creative professionals.”

Future of Adobe Creative Cloud

As adoption of Adobe Creative Cloud has slowed, Adobe is looking at Adobe Mega as a path to jumpstart subscriptions. The company eventually plans to integrate Dreamweaver and their video editing and animation tools of Premiere Pro and After Effects into this single app for mobile devices. “We’re working with wireless carriers to deploy mega bandwidth to support the needs of Adobe Mega,” said Adobe spokesman Li R. Chen.

American Graphics Institute expects to start offering Adobe training on the new Adobe Mega app upon its release.

About the author

Christopher Smith is president of American Graphics Institute. He is the co-author of Adobe Creative Cloud for Dummies and more than 10 other books on design and digital publishing. He served as publisher and editor of the Digital Classroom book series, which has sold more than one million books on topics relating to InDesign, Photoshop, Illustrator, After Effects, Premiere Pro and other Creative Cloud apps. At American Graphics Institute, he provides strategic technology consulting to marketing professionals, publishers designers, and large technology companies including Google, Apple, Microsoft, and HP. An expert on web analytics and digital marketing, he also delivers Google Analytics classes along with workshops on digital marketing topics. Christopher did his undergraduate studies the at the University of Minnesota, and then worked for Quark, Inc. prior to joining American Graphics Institute where he has worked for more than 20 years.