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Digital Marketing Certificate
The Digital Marketing Certificate program prepares participants for positions that include digital marketing responsibilities. The classes teach students using modern digital design tools essential for modern-day marketing. Program participants conclude their work with a project that showcases skills gained in the program, and gain assistance creating a compelling portfolio. You can start your Digital Marketing certification program at any time with the rolling-admission program, with new classes starting monthly.
The Digital Marketing Certificate is a hands-on program that teaches both digital marketing principles along with practical skills using modern digital marketing tools such as Google Analytics and creating HTML Emails. Participants learn to apply their knowledge through hands-on work as part of small group classes. With each course section limited to 10, students receive individualized attention and work collaboratively with their instructors through the Digital Marketing Certificate program. If you prefer, you can enroll in specific digital marketing courses as well.
Digital Marketing Certificate
Attend the Digital Marketing Certificate online or in Boston. You can participate entirely online or attend digital marketing classes in-person, or use a hybrid model, attending some in-person and others online . All digital marketing courses are available as your choice of live in-person or live online sessions. New certificate programs start every 45 to 60 days.
Full-Time Digital Marketing Certificate
Clock Hours: 133
Weeks: 6 weeks
Course Days: Monday through Friday
Format: Live online or in-person
Next start date: April 10, 2023
Placement rate: 91% job placement rate for participants in the previous 12 months.
Our career counseling staff is available for placement assistance.
Part-Time Digital Marketing Certificate
Clock Hours: 133
Course Days: Flexible with a minimum of two days per month.
Format: Live online or in-person; weekday, evening, or weekend.
Next start date: April 10, 2023
Application for Digital Marketing Certificate
Admission for the Digital Marketing Certification program is rolling, with no set starting date. Applications are accepted at any time. You can start your application online by clicking the Apply Now option below. Prior to applying we encourage you to speak to an admissions representative. Complete the form to the left or call 781-376-6044 to contact the admissions team.
Tuition and Fees
Tuition for the Digital Marketing Certificate program is $5,700. Payment plans are available; call or submit an inquiry for details.
Career Services for Digital Marketing Certificate
Participants in the Digital Marketing Certificate have access to a dedicated career counselor. Whether you are seeking a new role, or want assistance to advance your career with your current employer, our career counseling staff helps you. Receive assistance with interview preparation, how to best present your experience, and locating opportunities.
Using VA Education Benefits for Digital Marketing Certificate
American Graphics Institute and the Digital Marketing Certificate have been approved for GI Bill benefits. Eligible participants can use their Veterans Affairs (VA) GI Bill funds for the Digital Marketing Certificate program in-person. Remote participation is not eligible for VA funding.
Courses in this Digital Marketing Certificate
Course information for the Digital Marketing Certificate
Google Analytics Training Course
Attend this small-group Google Analytics course and better understand web traffic: who is visiting your site, how they found your site, what they did - including pages visited, and what is working well along with what isn't. In this Google Analytics course participants discover how to create an account, set up web properties, create filters, generate and interpret both standard and custom reports. Participants learn to understand and apply information gathered, turning the data into information. This Google Analytics training covers best practices for using Google Analytics 4 to track and meet business objectives. Gain a better perspective on the effectiveness of marketing efforts, website performance, and visitors with this Google Analytics training workshop. This course is led by a live instructor with a limit of 10 participants per course session.
Digital Marketing Strategy course
This digital marketing course helps participants understand digital marketing opportunities and helps them to evaluate the best options for their objectives. Participants learn to use digital marketing to effectively attract, engage, and retain clients as well as align offerings to meet client needs.
HTML Email Class - Introduction
This HTML Email class is for anyone that needs to create or manage HTML email campaigns or works in digital marketing roles. Topics covered in this HTML email training include planning, compliance, best practices, as well as actual coding techniques for making certain your HTML email marketing campaigns display as intended and reaches your audience.
Responsive HTML Email Class
This Responsive HTML email course is for anyone that needs to create or manage advanced email campaigns. Topics covered in this HTML email marketing training include planning, compliance, best practices, as well as actual coding techniques for making certain your HTML email displays as intended and reaches your audience.
HTML Course - Introduction
This HTML course teaches web design foundations using HTML and CSS, the building blocks of all web design, web development, and HTML emails. Learn to plan, design, and create websites using HTML (Hyper Text Markup Language), XHTML (eXtensible Hyper Text Markup Language), and CSS (Cascading Style Sheets) - the building blocks of web pages - and essential skills for web design and web development roles. Learn web design and web development skills to create websites that look good across multiple browsers and devices. This HTML class also introduces working with interactivity and multimedia, as well as web design for devices such as tablets and smartphones.
WordPress Training Course - Introduction
This WordPress training course is for those managing or creating content on WordPress sites, or wanting to get started with web design using WordPress. This WordPress course is helpful for those with no previous WordPress training, as it provides a solid foundation and best-practices for using and maintaining a WordPress site. This course starts with the essentials of a WordPress site setup, covers how to add text, images and multimedia, as well as how to format both the content and pages. How to add pages, posts, links are also covered along with fundamentals of administering WordPress sites. This includes creating and managing users and essential WordPress settings. The essentials of WordPress themes are covered, including how to make adjustments to the default appearance. Learn WordPress in this course which occurs monthly and is available as a live in-person course with the instructor in the same classroom or a live online class. If you have a group or organization that needs to learn WordPress, this class can also be delivered on-site at your location and tailored to your specific needs.
InDesign Class - Introduction
In this introductory InDesign class learn to create professional designs such as flyers, brochures, marketing sheets that can be shared in print or as PDF. In this InDesign course you'll discover how to efficiently create documents using advanced typographic controls and intuitive graphic features. You will also discover techniques that will help to make your InDesign publications look polished and professional.
InDesign Class - Intermediate
This intermediate InDesign class helps you to work more efficiently and create better designs. Learn advanced typography, color controls, styles, libraries, and prepress controls in this intermediate InDesign course.
Photoshop Class - Introduction
This introductory Photoshop class teaches foundation skills for working effectively and creatively. Learn to be more productive and to create higher quality images efficiently. Gain skills for editing, retouching, and enhancing images. Learn how to make selective changes, color correct, and retouch your images using Photoshop. This Photoshop class is led by a live instructor, as are all courses at American Graphics Institute,
Photoshop Class - Intermediate
This intermediate Photoshop class covers more advanced use of Photoshop's tools, filters, and layers. Discover how to take advantage of a comprehensive range of creative effects. Learn to improve efficiency through the use automation features, such as actions, buttons, smart objects, and Photoshop's artificial intelligence capabilities.
Digital Marketing Project
This course consists of a practical project in which students apply the skills they have learned into a project that is selected by the student and reviewed by their instructor. The project starts with planning, meeting with the client, creating a creative brief, developing the product, client review and feedback, final delivery, and project review by the instructor.
Digital Marketing Portfolio
Students work with their instructor to select projects to showcase, create an online portfolio showcasing their talents, and discuss which works to show and how to present them. This workshop is designed to help you best create your online portfolio to showcase your skills and capabilities.
Digital Marketing Certificate Locations
You can attend the Digital Marketing Certificate online or in-person. Additionally, a hybrid option is available, with some classes in-person, and others online. In-person courses are available in Boston, while online Digital Marketing Certificate participants can attend from anywhere with a broadband Internet connection.
All Digital Marketing Certificate courses are delivered by live instructors in small-group sessions, with most classes limited to 10 participants. This provides the opportunity to get questions answered, and work on projects with input and personalized attention from instructors.
The instructors teaching Digital Marketing Certificate courses at AGI average more than a decade of experience that they bring to each class.
Digital Marketing Certificate Prerequisites
No previous experience with the software tools is required to enroll in the Digital Marketing Certificate. For enrollment, the admissions team evaluates existing skills that are generally necessary for a professional career. These include communications skills and general computer skills.
If attending the Digital Marketing Certificate in-person, computers are provided at AGI’s classroom. If enrolling in the Digital Marketing Certificate and attending courses online, a computer capable of running the Adobe Creative Cloud apps is needed.
Course materials for Digital Marketing Certificate
All course curriculum materials are included with the program. The instructors teaching the Digital Marketing Certificate courses have authored more than 50 training books and use this extensive curriculum development experience to develop practical and detailed training curriculum and project files that are part of the program. The materials are designed to serve as a reference for use after class completion and include detailed notes, definitions, best practices and practical advice.
Night and Weekend Digital Marketing Certificate
American Graphics Institute offers some weekend and night courses within the Digital Marketing Certificate. These options are listed within the course schedules listed above, or contact us for a schedule of upcoming night and weekend dates. While some classes are available nights and weekends, other classes require weekday class attendance.
Choosing the right Digital Marketing Certificate
Although there are many Digital Marketing Certificate options, there’s a reason that American Graphics Institute is considered a top school for receiving a Digital Marketing Certificate. This includes expert instructors with many years of practical experience who have authored books, and have extensive teaching experience. Along with this, career services provided by a dedicated and experienced career counselor can help make the difference in securing an interview an landing a graphic design job. As part of the Digital Marketing Certificate there are required courses, most of which are two days or four nights in duration.
Courses in the Digital Marketing Certificate start with a foundational, introductory training before progressing into advanced topics. Even if you have previous experience, the introductory classes serve as a cornerstone for the future skills you learn. From there, you can move on to learn more advanced skills and concepts.
The delivery format for classes in the Digital Marketing Certificate should also be considered as you decide which course to attend. Both in-person and online courses are led by a live instructor. AGI offers regularly scheduled live online courses which allow you to see the instructor’s screen, ask questions, and share your screen if you need assistance. You can also retake any course in the Digital Marketing Certificate program at no cost if you need additional practice or if you don't end up using your new skills right away. All courses in the Digital Marketing Certificate are offered at regularly scheduled dates, with most available every 30 to 45 days.
If you have questions or wish to talk with our staff regarding the Digital Marketing Certificate, you can call us at 781-376-6044, reach us using online chat, or visit our Contact page for all options to reach AGI.