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Digital Marketing Strategy course

Digital Marketing Strategy Course

Participants in this digital marketing class learn to strategically evaluate digital marketing opportunities for the full life-cycle of attracting, engaging, developing and retaining clients. The course provides a survey of the digital marketing landscape, from defining strategy to measurement and optimization. This course is available exclusively to participants in the digital marketing certificate program.

Attend this digital marketing course in Boston, online, or at your location for corporate and organizational clients.

Questions about this class? Interested in a private or customized training? Call to speak with a training consultant: 781-376-6044.

This course is available individually or as part of these certificate programs:

Digital Marketing Strategy course Course Dates

All classes are led by a live instructor. Class times listed are Eastern time.

Course Title Course Dates Course Location Fee Register
Digital Marketing Strategy course


10:00 am to 5:00 pm
American Graphics Institute American Graphics Institute
Live instructor-led class online
1969-12-31T19:00:00-05:00 $495.00

Digital Marketing Strategy course topics

Participants in this digital marketing training will gain the following skills.

  • Understanding the role of digital marketing
  • Setting goals and objectives
  • Aligning online activities to business objectives
  • Key Performance Indicators: identifying success
  • SEO - search engine optimization
  • SEM - search engine marketing
  • Paid search
  • Display advertising
  • Social media marketing
  • Sponsored posts
  • Affiliate marketing
  • User reviews and testimonials

Participants must be enrolled in the Digital Marketing Certificate to participate in this course.

Course materials are provided with this digital marketing course and included in the course fee.

Related Certificate Programs: 
Digital Marketing Certificate

Available Delivery Methods For This Class