HTML Email Class - Introduction
HTML Email Class
HTML Email Class
In this one-day email marketing training class, learn to create eye-catching HTML emails that work consistently across multiple email clients and platforms. Beginning with an introduction that covers how HTML email design differs from web design, you'll explore the anatomy of an HTML email. In this HTML email class, you’ll learn how to plan, design, and build HTML email designs that look great in every email program. You'll also learn about legal requirements, testing, spam compliance, and known workarounds to reach as many viewers as possible. Contact AGI about this HTML email training class.
What you learn in this live HTML Email Course
- Appreciate the importance of email as a marketing tool
- Understand the relationship between permissions and spam
- Plan and design differently for the inbox
- Add structure, content, and formatting using HTML and CSS
- Create a template to promote consistency
- Choose an email service provider and a testing service
Private HTML Email classes for companies and groups
This HTML Email class is available as a private workshop for your company, group, or team. Use the contact form on this page or call 781 376-6044 to learn more about private classes.
Ways to attend this HTML Email Course
- Live Online classes from your office or home as a regularly scheduled small group class.
- Live, in-person regularly scheduled HTML Email classes in Boston or Philadelphia with a live instructor in the same classroom.
- Private training customized to your specific needs delivered in-person or online. Call 781-376-6044 or complete the Private HTML Email Training form for more information.
- Corporate HTML Email Training for your group or team.
Why learn HTML Email at AGI
- Hands-on learning: Learn HTML Email by doing, using our proven method to gain skills quickly.
- Proven curriculum: We have delivered HTML Email training to thousands.
- Our expert instructors are skilled educators and the best in class with HTML Email.
- Small class sizes: receive personalized attention with ten or fewer participants per class.
- Repeat for free: If you need a refresher or miss a class day, retake the class at no cost.
- Learn using proven methods: We have been teaching HTML Email courses for 25 years.
All HTML Email classes include
Free retakes
Detailed curriculum
Live instructor
Flexible rescheduling
Certificate of Completion
Reviews of our HTML Email Class - Introduction
HTML Email Class - Introduction - Introduction rating: 5 stars from 53 reviewers
" I feel like I have a lot of great takeaways for improving my HTML email! I'm so glad I took this class. It will really help me in my everyday life at work! " - Michelle M
See all reviews for HTML Email CoursesHTML Email Class Overview
- Introduction to Email
- Planning an Email Campaign
- Designing for the Inbox
- Coding Your Emails
- Understanding Permission
- Selling Emails to Your Clients
This course is available individually or as part of these certificate programs
HTML Email Class - Introduction - Course Dates
All classes are led by a live instructor. Class times listed are Eastern time.
HTML Email class: Topics covered
Module 1: Introduction to HTML email marketing
- Understanding the importance of creating effective HTML email
- Overcoming the reputation
- Discovering different types of email communication
- Discovering the opportunity for web designers
Module 2: Planning an HTML email marketing campaign
- Planning Is essential
- Meeting the client
- Setting goals
- Measuring the success of an HTML email
- Planning your content
Module 3: Designing HTML email for the Inbox
- Understanding the need for design
- Designing HTML email vs. Plain text email
- Examples of HTML emails that work
Module 4: Coding HTML email
- Understanding HTML code basics
- Creating an HTML email template
- Styling text, background, and images
- Understanding CSS limitations in HTML email
- HTML email technologies
- Testing HTML emails
- HTML email template resources
Module 5: Understanding Permission when sending HTML email marketing
- Discovering the importance of permission
- Understanding spam
- Understanding permission versus spam
- Getting relevant
- Addressing spam complaints
- Identifying client permission
- Understanding blacklists, whitelists, and sender reputation
- Understanding authentication
- Considerations for permission and the future of email
Module 6: Using HTML email marketing to promote, sell and inform
- Promotion via HTML email
- Selling with HTML email
- Informing with email
The course topics serve as an outline for the course. Instructors may adjust content based on the specific needs of each class, such as to answer your HTML Email questions.
Custom and private HTML Email classes
This HTML Email course is available as a private class. Curriculum can be customized for your specific needs. HTML Email classes can be delivered at your location, online, or in our classrooms. For more information, call 781-376-6044 to speak with a training consultant or contact us.
No previous experience is needed for this HTML email course.
Exceptional HTML Email course materials
Our proprietary curriculum has been proven effective in teaching [category short name] to thousands. You’ll receive our extensive written reference along with lesson files for you to continue your practice following the class. This HTML Email course includes a copy of our Digital Classroom book with many projects and exercises.
Repeat for free
If you need a refresher or miss a day of class, you can repeat the HTML Email class at no additional cost for one year.
HTML Email FAQ
Do I receive a HTML Email certificate?
AGI provides a certificate upon course completion, which can be shared on LinkedIn and verified digitally on the AGI website.
How many students are in a HTML Email class?
AGI limits its class sizes so that you receive personalized attention. Classes are limited to no more than 10 participants.
Can I get specific HTML Email questions answered in the class?
Yes, as a live class, you can ask the instructor questions about how you will be using HTML Email.
Does this HTML Email class include job placement support?
AGI provides job support only when HTML Email classes are taken as part of a longer-term certificate program, where AGI has a dedicated career counselor assigned to each certificate student.
Is this HTML Email class for Mac or Windows?
You can attend this HTML Email class using a Mac or Windows computer. The application itself has identical functionality for both. If attending in our classrooms, a computer will be provided using the operating system of your choice.