Adobe Firefly Course

Introduction to Adobe Firefly

• The Firefly web workspace and its image, vector, video, audio, and Boards tools
• Firefly as a standalone app and as technology used within Creative Cloud applications
• Projects, generation history, saved assets, and file organization
• Adobe models, partner models, plan access, and generative credits
• Review of the course campaign brief and final deliverables

Generating images from text

• Writing prompts that describe subject, setting, action, and intended use
• Directing composition, lighting, color, camera angle, and visual style
• Choosing image dimensions and aspect ratios
• Comparing variations and improving a result through prompt revisions
• Recognizing common errors in generated imagery
• Exercise: Create three visual directions for a campaign hero image

Using references to control results

• Using composition references to guide placement and structure
• Using style references to guide appearance and mood
• Adjusting the influence of a reference image
• Comparing available models for the same creative brief
• Maintaining a consistent look across related assets
• Exercise: Generate a campaign image using supplied visual references

Editing and adapting images

• Editing an image with a text prompt
• Selecting areas for targeted changes
• Adding, replacing, and removing objects
• Changing or removing backgrounds
• Expanding an image to create space for text or a new format
• Refining image quality and evaluating unwanted changes
• Creating landscape, square, and vertical campaign versions
• Exercise: Refine the hero image and produce two format variations

Developing concepts with Firefly Boards

• Creating a Board and adding references, sketches, and generated assets
• Organizing images to communicate a creative direction
• Remixing images and generating related variations
• Building a simple storyboard for a short video
• Sharing a Board for feedback and selecting assets for production
• Exercise: Present a mood board and three-frame storyboard for the campaign

Creating vector graphics

• Choosing vector artwork for icons, illustrations, and scalable graphics
• Generating a vector subject or scene from a prompt
• Controlling style, color, and visual complexity
• Reviewing and downloading an editable SVG
• Continuing vector refinement in Adobe Illustrator
• Exercise: Create a campaign icon or supporting graphic

Generating video

• Writing prompts that describe subject movement and camera movement
• Creating video from text and from an existing image
• Using starting and ending frames to guide a clip
• Reviewing motion, continuity, and changes to the subject
• Revising prompts and regenerating clips
• Arranging clips in Firefly's video editor, where available
• Exercise: Create a short campaign video asset

Creating and working with audio

• Generating sound effects for a scene
• Creating speech from a short script
• Exploring music or soundtrack generation
• Improving speech clarity when working with recorded audio
• Matching audio length, timing, and tone to video
• Exercise: Add suitable audio to the campaign video asset

Reviewing, exporting, and delivering assets

• Checking images and video for visual errors and consistency
• Reviewing model choice, source materials, and applicable usage terms
• Understanding Content Credentials on generated assets
• Choosing export formats for images, vectors, video, and audio
• Moving assets into Adobe Express, Photoshop, Illustrator, or Premiere for further production
• Final project: Present a coordinated campaign set containing a hero image, two image variations, a Firefly Board, a vector graphic, a short video asset, and a supporting audio track

The course topics serve as an outline for the course. Instructors may adjust content based on the specific needs of each class, such as to answer your  Adobe questions.