AI Course for Business

Foundations of AI for Business

• What is AI and how it works: Large Language Models, Generative AI, and Machine Learning basics
• Overview of common AI tools: ChatGPT, Microsoft Copilot and others including Google Gemini and Claude.
• Selecting the right AI tools for your work: strengths and use cases of different platforms

Effective Prompting to Get Useful Responses from AI

• Understanding how prompts affect AI performance
• Creating clear, actionable prompts
• Iterating on prompts for better output

AI for Research and Analysis

• Using AI to accelerate business research and competitor analysis
• AI as a tool for interpreting research and summarizing findings
• Supporting critical thinking and cross-functional business analysis with AI

Using AI to Improve Communication and Content Creation

• Using AI to draft communications, create executive summaries, and draft reports
• Reviewing and revising communications for clarity, tone, and audience

Improve Productivity with AI using Microsoft Office Tools

• Using Copilot in Excel for data summation, formulas, and data analysis
• Copilot in Word and PowerPoint for content generation and formatting
• Communicating and scheduling assistance with Copilot in Outlook and Teams
• Organizing tasks, calendars, and email responses with CoPilot AI
• Creating structured presentations and data reports using AI

Using Chat GPT for Business

• Where Chat GPT fits in the AI ecosystem vs. Copilot and other AI tools
• Overview of using Chat GPT
• When to choose Chat GPT vs. other tools based on task and data needs
• Using the right Chat GPT models based on their strengths, limitations, and optimal use cases
• Advanced reasoning and research tools, such as “Thinking” mode, real-time routing, and Deep Research to create for high-quality responses and verified reporting
• Autonomous agent capabilities to perform complex tasks like inbox summation, calendar management, and document generation
• Training Chat GPT to reflect your unique writing voice, using personality modes and style adjustments through targeted prompts and tone settings.
• Customizing Chat GPT with saved preferences and personal instructions, and manage memory controls with interface personalization options
• Organizing workflows using Projects, custom GPTs, and memory features to group chats, tasks, and files around specific goals

Role-Based AI Use Cases

• Strategic summaries, forecasting, investor reporting
• Creating data insights, report generation, scenario modeling
• Content creation, campaign ideas, audience targeting
• Status reporting, risk logs, meeting agendas

Understanding Responsible AI Use and Data Protection

• Understanding AI limitations and risks
• Best practices for protecting sensitive business and customer data
• Ethical use of AI in professional settings