Keep up with mobile UX trends
- Published on March 31, 2014

Constructing an effective website or app requires planning and forethought along with knowledge of the goals and objectives for the site or app. User experience, or UX, is at the heart of this process, and no matter what your expertise is on the subject, it's important to keep up with advances in making designs accessible and useful on mobile devices and apps.
Mobility and productivity
Now that mobile devices have matured enough to showcase the finer points of smartphone UX, businesses are making mobile websites and apps a key part of their online strategy. Designers are now spending more time helping major corporations design apps and optimize websites for mobile devices. Creating responsive websites that adapt their design to mobile devices showcases how different design patterns are needed for mobile devices.
According to CIO, UX for business apps needs to focus on enhancing productivity for businesspeople. People who are using productivity oriented apps are typically focused on getting their work done, and the design of these products must include elements that makes this process easier. UX designers are seeing more multi-platform strategies, such as syncing documents and projects across different devices, and accessing the cloud, are recent developments that UX designers more frequently need to address as they create mobile designs.
End user partnerships
Business professionals who are developing their own apps are more frequently looking to include partners in the apps they create. In some instances, End User Experience reported that companies are after more complete ways to provide their own customers with savvy, sleek solutions. A business that deals in smartphone sales, for instance, might create an app that helps its end users sync with its phone provider. In this case, the designer's role might involve creating an interface that provides the company's consumers with information relating to data usage, the operating plan, the model of the smartphone along with general metrics, such as battery life or signal strength.
Whether developing business apps, consumer apps, or a website, a strong UX must remain focused on the core reason for their existence. Distractions and non-core elements need to be minimized or removed.
The basics are back
As you engage the apps you find useful, and use on websites across desktop, tablet, and mobile devices, consider how they are structured. Many UX professionals agree that the more basic the design, the better the user experience. Part of the challenge in crafting perfect applications is keeping it simple. With UX Training at the American Graphics institute, you'll discover how to refine app and Web designs to create delightful experiences for users.