American Graphics Institute offers UX Consulting for website, app, user interface, and systems design. Our UX consulting helps to efficiently create effective user experiences that meet needs of end users while achieving business objectives. Our team of UX consultants is available to assist with UX research, process, planning, prototyping, wireframing, and architecting a variety of systems. Our same UX consulting team is available to assist with UX training, and can lead UX classes and workshops.
UX consulting approach
A good user experience is more than a clean design. Our UX consulting starts with making certain all stakeholders have a common approach and understanding to the user experience design process. Our user experience consultants create a clear understanding of user needs as well as objectives for an application, website, or interface. We assist with defining the user personas and their motivations. We conduct research or assist with the research process. We evaluate and help to create information architecture so that the user's experience aligns with the objectives for the application and the needs of the user. Our UX consulting services may be part of a new project, a redesign, or re-launch of an existing application or site.
UX Consulting Services Offered
- User research
- UX persona development
- Information architecture
- Wireframing and prototyping
- User interface (UI) design and interaction design
- Usability testing
- User testing
- Accessibility audits
- Mobile app and website redesign
- Conversion rate optimization (CRO) analysis
- UX strategy and consulting
UX consulting project examples
AGI has assisted hundreds of companies with UX consulting projects. Whether you are seeking a user experience consultant to work alongside an internal team, to augment existing UX capabilities, or fully outsource a user experience project, the UX team at AGI is flexible and ready to assist. Some of our user experience consulting projects handled by user experience team include:
- User experience design for educational and e-learning apps and websites, including iOS and a content managed website.
- UX research and UX design for a point of sale (POS) system used by a major U.S. nationwide retailer.
- Experience design for a complex voice system for a Fortune 500 company
- iOS app UX design, UX research, and UI design for a social sharing app
- Android app design and training for state government internal-facing app.
- UX training and coaching for teams of development and business analyst
- Social networking app design
- UX consulting for multiple mobile apps
- UX design creation for responsive designs within CMS platforms including Drupal and WordPress
- Creating UX for ecommerce platforms
- UX consulting for iOS and Android apps
- Windows UX application design
- iOS UX and UI line-of-business app design
- iOS UX and UI for educational game
- User experience consulting for multi-language apps and websites
About our UX Consulting
Our UX consulting services prioritize improving the digital experience for the user, helping them to achieve their objectives, whether outward-facing or internal-facing. Our team of experienced UX professionals conducts research and builds fact-based design solutions that align with customer needs. By understanding the users’ needs, we create intuitive interfaces that drive better engagement while remaining visually appealing and on-brand. As a trusted UX consultant, we identify pain-points in the UX flow, and optimize for increased usability, efficiency, and user satisfaction. Whether you're starting a new project or seeking to improve an existing one, our UX consulting services help your business to advance its goals across your entire digital presence.
Our UX consulting team provides transformative user experiences. Using our backgrounds in psychology, research, prototyping, prioritizing results, and usability testing, we provide data-driven design solutions. From wireframing to user research, we ensure every step of the design process is grounded in research-backed decisions. Our collaborative approach incorporates your business goals and brand, while meeting the end-user needs. The result is a website or app that provides a delightful user journey.
Choosing AGI as your UX consultant means gaining a strategic partner with decades of experience in UX, UI, and managing complex development projects. Our UX consulting services prioritize the users of your systems. Through rigorous research, design sprints, and usability testing, we validate design choices, ensuring accessibility and inclusivity. With our ongoing UX consulting and support, your digital systems will continue to evolve and meet the needs of your users. AGI’s UX consulting services can be a trusted partner and catalyst for your business success.
UX consulting services details
User research and persona development: User research is part of our UX consulting process that involves gathering insights into your target audience's behaviors, use of your systems, what is successful and where there are pain points. Persona development goes a step further by creating fictional but representative profiles of your typical users. Understanding your users' needs and motivations is essential to design products and services that resonate with them. User research and persona development help businesses make informed decisions, ensure customer satisfaction, and reduce the risk of investing in features that may not be valuable to their users.
Information architecture and sitemap design: Information architecture is an important part of the UX consulting process that involves defining the organization and structure of content within a digital product, such as a website or app. Sitemap design outlines the hierarchical relationship between different pages or sections of the product. A well-designed information architecture ensures that users can easily find what they are looking for, improving navigation and overall user experience. It helps in streamlining content, reducing confusion, and enhancing the product's usability, which leads to increased user engagement and retention.
Wireframing and prototyping: Wireframing is the process of defining a visual representation of a product's layout and structure, showcasing the placement of elements without detailed design. Our UX consultants use prototyping to take wireframes a step further by creating interactive and clickable models of the product. Wireframing and prototyping allow designers and stakeholders to test and validate ideas early in the design process, saving time and resources. They facilitate feedback, iteration, and collaboration, enabling teams to create a more refined and user-friendly final product.
User interface (UI) design and interaction design: User interface design focuses on creating visually appealing and user-friendly interfaces that align with your brand identity. Interaction design is concerned with defining how users interact with the interface and ensuring seamless interactions. As part of our UX consulting process, we know a well-executed UI and interaction design lead to an aesthetically pleasing and intuitive user experience. This is crucial in today's competitive market, where users expect seamless and delightful interactions with digital products.
Usability testing and user testing: Usability testing involves observing users interacting with a product to identify usability issues and gather feedback. User testing involves soliciting direct feedback from users about their experience with the product. Both practices provide valuable insights into how users perceive and use the product. By identifying pain points and areas for improvement, usability testing and user testing contribute to a more user-centric design, leading to increased customer satisfaction and retention.
Accessibility and inclusivity audits: Accessibility ensures that digital products are usable by individuals with disabilities, providing equal access to information and services. An accessibility audit evaluates the product's compliance with accessibility standards and guidelines. Our UX consulting for inclusivity goes beyond disabilities and considers a diverse range of users with varying needs and preferences. Conducting accessibility and inclusivity audits is not only essential for legal compliance but also reflects a company's commitment to diversity and inclusivity, broadening its user base and positively impacting brand reputation.
Mobile app and website redesign: Mobile app and website redesign involve revamping the visual and functional aspects of a digital product to enhance its effectiveness and user experience. As technology and user preferences evolve, redesigning becomes crucial to stay relevant and competitive. A well-executed UX design refresh can breathe new life into a product, improve user engagement, and boost conversions, making it an indispensable investment for businesses aiming to thrive in the digital space.
Conversion rate optimization (CRO) analysis: Our UX consulting also leverages our deep understanding of Google Analytics and Conversion rate optimization (CRO). A CRO analysis focuses on enhancing the conversion rate of a website or app. By analyzing user behavior, identifying conversion bottlenecks, and implementing data-driven changes, CRO aims to improve the percentage of visitors who take the desired actions, such as making a purchase or filling out a form. Optimizing conversion rates directly impacts a company's revenue and return on investment, making it a vital aspect of any digital strategy.
UX strategy and consulting: As part of our UX consulting, we offer UX strategy to align design decisions with business objectives and user needs. UX consulting provides expert guidance and recommendations to optimize a product's UX design based upon research and planning. Both UX strategy and UX consulting ensure that design efforts are purposeful and aligned with the organization's goals and user needs. Having a well-defined UX strategy and access to expert UX consultants improves the success of a digital product and strengthens the overall brand value.
UX support: Continuous UX support and maintenance involve regularly monitoring, researching, and making updates as needed to digital products, making certain it remains relevant and aligns with user needs and technological changes. Digital products need continuous maintenance. This ongoing focus on the user experience helps contribute to customer loyalty and sustained growth because users are more likely to engage with products and organizations that consistently meet or exceed their expectations.
UX Consulting in Boston and globally
Our UX consulting in Boston is led by UX design expert Jennifer Smith. She had served as the Artist in Residence for mobile app designers at Microsoft’s headquarters in Redmond, and has worked with Fortune 100 companies, non-profits, and educational institutions designing a range of apps across all platforms. She has experience in defining UX for apps and websites in the fields of ecommerce, luxury goods, education, financial services, insurance, and line-of-business. Jennfier is a candidate for her Master’s in Human Factors at Bentley University.
American Graphics Institute is headquartered in Boston and provides UX consulting services to clients locally and globally. For more information about user experience consulting call +1 781 376-6044 or use our contact form. American Graphics Institute has offices in Boston and Philadelphia, and provides UX consulting services to clients globally.
Request a UX Consulting meeting
To request an initial UX consulting meeting with our team, complete the contact form, or call 781-376-6044 and discuss your project with our staff.