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All Google Analytics 4 classes include
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Detailed curriculum
Live instructor
Flexible rescheduling
Certificate of Completion
Google Analytics Course Online October 17, 2024 for Beginners
Google Analytics course for beginners
$495.00
Attend this small-group Google Analytics 4 course for beginners to understand better how to use Google Analytics, who is visiting your website, how GA4 works, and how to capture data. This course is an entry point for GA4 training for those with little or no previous experience. Find out how to report on who is visiting your site, how they found your site, what they did - including pages visited, and what is working well along with what isn't. In this Google Analytics course participants discover how to create an account, set up web properties, create filters, generate and interpret both standard and custom reports. Participants learn to understand and apply information gathered, turning the data into information. This Google Analytics training for beginners covers best practices for using Google Analytics 4 to track and meet business objectives. Gain a better perspective on the effectiveness of marketing efforts, website performance, and visitors with this Google Analytics training workshop. This course is led by a live instructor with a limit of 10 participants per course session.
Specific topics covered in this Google Analytics course for beginners
Understanding the role of web analytics and Google Analytics
How web analytics can be used
How you should use web analytics
Types of web analytics
How Google Analytics works
Google Analytics and Universal Analytics
Google Analytics setup
Google Analytics account hierarchy: accounts, properties, and views
Create unfiltered and filtered views
Key Google Analytics terminology
Metrics
Examples of Metrics
Ways you can review Metrics
Dimensions
Examples of Dimensions
Understanding the Google Analytics user interface
Understanding the Google Analytics reporting interface
Exporting reports
Custom dashboards
Understanding averages
Understanding bounce rate
Standard reporting in Google Analytics - overview
Date ranges and reporting
Default display in GA reports
Real-time reporting
Audience reporting in Google Analytics
- Demographics & interests
- Geography
- Language
- Location
- Behavior
- Technology
- Mobile
- Visitor flow
- Understanding Time on Site
- Acquisition: The sources for traffic to your site
- Overview & channels
- Social media traffic
- referrals:
- Campaigns:
- Keywords
- Cost Analysis
- Adwords
- SEO
Primary Dimensions & Secondary Dimensions in Google Analytics
View types
Using Google Analytics to track visitor behavior
- Overview
- Behavior flow
- Site content
- Site speed
- Site search
- Events
- AdSense
- Experiments
- In-Page analytics
- Google Analytics browser plug-in for reporting
- Use secondary dimensions
- Data sampling
- Goals and conversions
- Goals and the conversion funnel
- Filters
- Predefined filters
- Custom filters
- Tracking custom campaigns
- Ways to use campaigns
- Use visitor segments to understand better and report on-site visitors
- Create custom segments to review and understand specific site visitors
- Understand Google Analytics events for advanced measurement capabilities
- Examples of Google Analytics custom alerts
- Tracking non-web activities in Google Analytics with Virtual Pageviews and Events
Why Google Analytics 4 classes at AGI are the best option for you
- Hands-on learning: Learn Google Analytics 4 quickly with our proven teaching methods.
- Exceptional curriculum: AGI has delivered Google Analytics 4 training to thousands over 25 years.
- Expert instructors: Our instructors are Google Analytics 4 experts and skilled educators.
- Small class sizes: Receive personalized attention with 10 or fewer participants per class.
- Repeat for Free: If you need a refresher or miss a class day, retake the Google Analytics 4 class at no cost.